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02
09
2016

10 Search Engine Optimization Tips for 2016

In case you didn’t know, Google has made some major changes to its algorithm in the recent months. And unlike the algorithms of old that updated every few months, new algorithms (IE:Google Penguin 4.0) are machine-learning-based algorithms that have the ability to update in real-time. If you t...

07
15
2015

You Have to Catch Up to the Competition, FIRST

In the SEO world getting top placement on the first page of Google is the ultimate goal. Much like a race others in your industry are competing not only to get there first but to maintain the position. Chances are if you are just starting an SEO campaign there is already competition out there. How d...

02
24
2015

Google AdWords & Analytics Presentation at SSIA Conference

Last Thursday I had the opportunity to speak at the SSIA (Sport & Social Industry Association) conference at the W Hotel in downtown San Diego. Below is my Google AdWords & Analytics presentation on Slideshare. Questions and answers time was cut short, so if you have any questions, comment t...

01
21
2015

10 Easy Ways to Increase Your Website’s Conversion Rate

You can have a nice website with top search engine rankings that obtains tons of traffic. However, if your website isn’t converting impressions and clicks into conversions (sales, leads, etc.), what good is it? If you provide goods or services, the end goal of your website is most likely to co...

01
11
2014

10 Fascinating Search Engine Optimization Stats

Search Engine Optimization continues to prove year after year that it is the leading source of traffic and conversions for many successful businesses, both large and small. Here’s the proof: 1) Search is the top traffic driver to content-oriented websites, producing on average nearly four times the...

11
20
2013

Influencer Marketing Done Right by CC Chapman – Social Fresh Recap

I was fortunate enough to win a pass from SEMPO to attend the Social Fresh West Conference here in San Diego, California. This came at a good time because I’m currently in the process of giving social media a bigger slice of our SEO marketing pie for our clients, because as many of you know, social...