SEO by the Hour - Link Building
What is Link Building and SEO?
Link Building is probably the most important SEO promotion tactic besides unique content that attracts visitors. Once you create a site that you feel visitors are looking for and have written keyword rich content, link building is necessary so other sites and users can find you. To rank well on search engines you need back links (links pointing back to your site). Back links are considered votes in the search engine bots' eyes. Over time, the search engines had to find a way to filter through millions of sites with relevant content to search queries. How do they choose which site should be #1? Most of the time, the #1 site is the site with the most industry related and internet 'votes' (links).
This is why link building is so important. It's a popularity contest. Besides having the best content, you need other sites to verify that by linking to your site. Google assumes if website 'b' and 'c' both have links pointing to website 'a', then website 'a' must be a reputable site that has other websites finding use in its content. After all, why else would another website/webmaster link to you?
There are many ways to go about this extremely important SEO service; Directory links, links from other sites, article links, sponsored links, paid links, site wide links, links from .edu's and .gov's, local area links, blog links, social media links and much, much, much more.
Nowadays webmasters are becoming savvy and knowing that getting links is the way to the top of search engines. But a professional link builder who studies algorithms and has experience in this industry knows which type of links can help your site and which can be detrimental. Everyday Google and other major search engine are reconstructing their search engine ranking algorithms so that they can continue to deliver the best results possible. So they are learning which links are placed by lazy are uneducated SEO's and which links are created by users that actually found your web site useful. Both are very easy to obtain based on the approach you decide to take.
All in all, not only do you need powerful and thoughtful content, you need links from other sites to prove to the engines that your websites is worth something. Who gives you the links and why they give you the links is perhaps the key to a successful link building (SEO promotion) campaign.
Types of Links - social media links, local links, directory links, sponsored links, presell page links, education domain links, gov't domain links, gallery links, internal links, profile links, nofollow links, blog comments, blogroll links, press release links, wiki links, site-wide links, int'l links, classified links, journalism links, off-line links and custom links ;). I know how to make the most out of every type of link out there. I also possess professional and creative link negotiation skills.